Shiran Shmerling, Sales & Finances

Born and raised in Switzerland, Shiran moved to Israel to study film and television at Tel Aviv University. After completing her Bachelor’s Degree, she got an international MBA at Tel Aviv International School while also certifying for the international Skipper’s license. She speaks seven languages and is learning the eighth now, Arabic.

Before joining First Hand Films, Shiran grew her Airbnb business in Tel Aviv into an outstanding travel experience for her guests. At First Hand Films, Shiran is combining her varied experience and is in charge of the company’s financial controlling with a focus on international online sales, growing its digital offering.